Lead Generation. Finding, gathering and delivering your leads becomes our mission.

Sourcing qualified candidates has never been more challenging as the recent economic downturn forces us to raise the bar on candidate requirements. The evolution of the Internet has led to heavy online competition and the landscape continues to evolve at the speed of light. What was working six months ago may not be relevant today and most franchisors are not quite sure how to allocate their budgets to maximize their ROI.

Lead generation services:

  • Strategic Planning
  • Website Performance Management
  • Lead Generation Campaigns
  • Geo-Targeted Campaigns
  • Conversion Programs
  • Dimensional Marketing
  • Multi-Unit Owner Targeted
  • Franchise Broker Relations
  • Tradeshows
  • Online Marketing

Our Lead Generation Approach

Lead generation is a science and requires some degree of testing and refining. Greenbaum Marketing Communications helps franchise companies successfully target qualified franchise candidates and improve their lead generation success. We get to know who your best candidates are and develop our strategy based on your specific market conditions, taking into consideration all those factors that often hinder potential. We blend an intelligent marketing mix of "best practices," while innovating new strategies that are tailored to your specific situation. We partner with our clients, listen, and value their perspectives as we work diligently together toward a common goal. And we review every touch point to ensure each prospect is communicated to in a way that inspires and connects them with the brand.

Increase Lead Generation ROI

It is often difficult for franchisors to know what's working and what is not working when it comes to lead generation until they have invested a significant portion of their budget and wasted valuable budget dollars. We have worked with many of the most talented franchise recruitment professionals in franchising and have assisted them in maintaining consistent, record breaking growth. We understand the metrics, have the experience and are staying at the forefront of franchise lead generation deploying innovative strategies and tactics that are netting incredible results.

Need help growing your franchise? Contact Us